NSW Fire Dept — #SaveAustralia
Raising awareness about the Australian bushfires
Raising awareness about the Australian bushfires
Task
Create an animated loop for social media to raise awareness about Australian bushfires.
Process
Several drawings went into the process of finding the right character and action.
Colours
Colours hold a feeling. The smokey red, fiery yellow and burnt black convey a story of danger and severity.
Style
Simple shapes and a naive visual approach help us grasp serious messages and topics.
Credits
Anders Waltz
Concept
Design
Animation
Concept
Design
Animation
Rasmus M. Meyer
Sound FX
Music
Sound FX
Music
Donated to
NFW Rural Fire Service
NFW Rural Fire Service
